Coca-Cola: Minimising PET bottle packaging

June 2007

Over 200,000 tonnes of PET is used in the UK every year for soft drinks packaging, and the supply chain is facing mounting pressure to reduce the amount of virgin material that is used.

PET bottles have been lightweighted for many years, and it is a significant technical challenge for the industry to reduce weights even further.  WRAP accepted this challenge and worked with Coca-Cola Enterprises to test the feasibility of lightweighting their range of 500ml PET bottles without compromising quality or brand image – and retaining the iconic packaging design shape. 

The successful project resulted in the weight of the bottles being reduced from 26g to 24g, a saving of 8%. 

Click here to download the case study - minimising packaging: Coca-Cola’s lightest ever PET 500ml bottle in GB

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